Having a niche product is actually a strength. Brand Video Bootcamp will help you position your product as the solution for a passionate audience. Instead of trying to appeal to everyone, you’ll learn how to craft a clear message that speaks directly to the people who are already looking for what you offer—people who value your niche as much as you do.

"My business is very niche & I was worried it would be difficult for people to find me. My brand video allowed me to show my passion & connect to people who feel likewise."

-Wendy Aughe, Log Cabin Vintage

If you can’t explain your product, potential customers won’t understand why they need it. Brand Video Bootcamp will guide you step-by-step in creating a 60-second brand video that simplifies your product’s value. You'll uncover the language and visuals that make people think, "I need that in my life!"

“[The brand video] has been extraordinary in that it's changed the words that I use to talk about the features and benefits. I use them in everything now–in every email and every post, even in my alt text!” 

— Emma Adeane, Gorgeous Alpacas

Without knowing your ideal customer, your marketing efforts are like shouting into the void. In Brand Video Bootcamp, you’ll discover how to identify your target audience and tailor your message to their needs and desires. By the end, you’ll know exactly who your video is speaking to and how to grab their attention.

"Before creating the video, I had not taken the time to really find who my ideal customer was & I had a hard time talking about my business. Creating the video has helped me feel comfortable embracing my niche. Now I cannot imagine doing anything else."

-Wendy Aughe, Log Cabin Vintage

It’s not just what you sell—it’s how you present it. Brand Video Bootcamp helps you cut through the noise by highlighting what makes your products and brand unique. With the right video, you’ll attract customers who resonate with your story and see you as the standout choice in a crowded market.

You don’t need a big budget—just the right tools and strategy. Brand Video Bootcamp teaches you how to make a professional, high-impact video using simple resources. Once your video is complete, you can use it across multiple platforms (social media, email, your website) for ongoing results, maximizing your return on a small investment.

“I put [my brand video] out there as an ad with a very low budget, and immediately it started getting really good traction. There were a LOT of comments, a LOT of shares, people were actually sharing it!!!”

-Rachel Flam

Forget the hard sell—this is about building real connections with your audience and showing them the true value of your products. Whether you’re a creative who finds it hard to talk about what you sell or simply someone looking for a clear, simple approach, this step-by-step course will give you the confidence to showcase your products and make them irresistible to your perfect customers.

"For me, the brand video was not about selling but connecting with kindred spirits. And that helped me get over the idea of creating it as a sales pitch & sharing it. It was not about getting a sale but rather connecting with people just as passionate as I am."

-Wendy Aughe, Log Cabin Vintage